Columbus, IN (June 9, 2026) – Toyota Material Handling, the leading North American material handling manufacturer and solutions provider, is observing National Forklift Safety Day by highlighting MyInsights®, Toyota’s telematics platform that comes standard on nearly all Toyota forklifts. Designed to transform fleet data into actionable intelligence, MyInsights® helps operations improve safety, simplify compliance, and make faster, more-informed decisions across their facilities.
Unlike traditional fleet management systems that require additional hardware or subscriptions to access basic insights, MyInsights® is built into nearly every Toyota forklift. The platform provides real-time GPS and equipment data, helping customers identify safety concerns, monitor fleet utilization, and improve operational performance from day 1.
As part of its ongoing commitment to workplace safety and continuous improvement, Toyota recently completed its subscription portfolio for MyInsights® telematics with the launch of MyInsights® Plus Productivity. The new offering includes all standard and premium telematics capabilities, as well as operator access control functionality that helps ensure only authorized personnel can operate designated equipment.
“This National Forklift Safety Day is a special one, because it aligns with our commitment to the care we take in putting consistent and reliable operational safety first,” said Cesar Jimenez, Vice President of Regulatory Affairs & Product Planning, Toyota Material Handling. “Warehouses today need fleet visibility, but they also need deeper insight into equipment analytics with data to support faster decision-making and stronger safety compliance. By making MyInsights® standard on nearly all Toyota forklifts, we’re helping customers gain immediate visibility into their fleets.”
MyInsights® serves as the foundation of Toyota’s connected fleet strategy. Customers can enhance the platform through tiered subscription packages that offer expanded functionality tailored to their operational needs. At the MyInsights® Plus Compliance level, operators gain access through an integrated touchscreen display to pre-operation checklists aligned with Occupational Safety and Health Administration. The display also provides equipment status information, including battery health and operational alerts, helping streamline safety inspections across shifts.
The newly launched MyInsights® Plus Productivity package builds upon those capabilities by requiring operators to authenticate before equipment use. Through badge-based access control, facilities can help ensure forklifts are operated only by trained and authorized personnel, supporting safety initiatives while improving fleet accountability. Existing customers will be able to add this functionality to previously purchased equipment later this summer.
The introduction of MyInsights® Plus Productivity reflects Toyota’s commitment to kaizen, or continuous improvement. By continuously expanding the capabilities of its telematics platform, Toyota helps customers strengthen safety programs, improve operational visibility and create more accountable workplaces.
National Forklift Safety Day is an opportune time for Toyota Material Handling to raise industry awareness of the protective resources its customers have on their forklifts. Hosted annually by the Industrial Truck Association, National Forklift Safety Day highlights the critical importance of safe forklift use and operator training. With approximately 4.5 million forklift operators in the U.S. workforce, Toyota continues to advocate for warehouses to foster a culture of safety at every facility touchpoint.
Learn more about Toyota forklift safety initiatives at ToyotaForklift.com.
About Toyota Material Handling
Toyota Material Handling (TMH), a brand of Toyota Material Handling North America, offers a range of indoor and outdoor material handling equipment and solutions, including forklifts, reach trucks, order pickers, pallet jacks, container handlers, automated guided vehicles, and tow tractors, along with aerial work platforms, fleet management services, and advanced automation engineering and design. Toyota’s commitment to quality, reliability and customer satisfaction, the hallmark of the Toyota Production System, extends across more than 230 locations throughout North America. With access to an industry-leading product lineup, Toyota dealers are uniquely positioned to help solve complex challenges in warehousing and distribution. Built for every application, Toyota can provide the most complete set of solutions for material handling, automation, energy, advanced logistics, and warehouse optimization. For more information, or to learn more, visit ToyotaForklift.com.