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Simplex, a Canadian rental house, is switching forklift brands to provide better quality to its clients.
There is an old saying among supply chain professionals – you don’t build the church for Easter Sunday. In other words, you don’t design and equip a distribution facility just to meet peak demand periods. If you do, it will have too much capacity for most other times of the distribution year and be too costly to operate.
Knowing this, distribution companies rely on rental houses to provide the additional equipment they need to address seasonal peaks and times of special needs. And that is the sweet spot where Simplex operates. Based in Montréal, Québec, Simplex has been in business for 108 years and is one of the largest rental companies of its kind in Canada, with 40 different locations in Québec and Eastern Ontario. It rents everything from hand tools to 135-foot aerial lifts. And during the past year, it also began renting Toyota forklifts as part of its fleet.
Simplex added its initial 30 Toyota forklifts because of ongoing issues with another brand that Simplex had used for many lift truck rentals. “The cost of maintenance was very high on the other trucks, although the equipment was fairly new. It still cost us a lot of money to maintain,” explains Charles Desroches, vice president of the equipment division at Simplex. He adds that obtaining parts and other services from the previous vendor was also problematic.
“We had the opportunity to talk with one of the Toyota dealerships here in Québec, and we evaluated the equipment and compared it with competing products. We decided to give Toyota a try because our level of confidence with the product was very high, and we needed to try something different,” says Desroches. “The specs, the reliability, and the reputation of Toyota played a big role in making that decision.”
MEETING MANY NEEDS
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